A sample request? Ooh, someone’s interested in you!
First things first. Ask yourself, has this RB&R ordered before? If so, you can’t call it a sample but you can suggest a reorder!
If not, prepare your sample:
- Choose your bottle - Send the smallest size bottle that you have because a.) it’s the cool, compliant thing to do and b.) it’s more cost-effective for you.
- Label it with a sticker stating, “Sample only, not for resale.” (And by “sticker,” I mean, Avery label/masking tape/whatever!)
- Package it. In Cheryl’s blog, she makes suggestions on how to make your package stand out.
- Ship it out. Look to your sample request notification for the specific ship to address and package information.
And one more thing… if you plan on doing tastings or working the market in NY, you may need an additional permit from the New York State Liquor Authority. You can find out more about that here.
**If you're NOT interested in sending samples to prospective buyers, let us know at firstname.lastname@example.org and we'll hide that as an option.